1. Who We Are

MYMYDE (“we,” “us,” “our”) is an e-commerce brand offering herbal aromatherapy diffusers and wellness products. Our website, mymyde.store, is operated by MYMYDE.

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at [email protected].

2. Information We Collect

We collect information that helps us provide our products and services to you. This includes:

2.1 Information You Provide

• Contact details — name, email address, phone number, billing and shipping address
• Payment information — credit card details, PayPal account, or other payment methods (processed securely by our payment providers; we do not store your full card details)
• Account information — username, password, and order history if you create an account
• Communications — messages you send us through email, contact forms, or live chat
• Newsletter subscriptions — your email address if you subscribe to our updates

2.2 Information Collected Automatically

• Device information — browser type, operating system, IP address, device identifiers
• Usage data — pages visited, time spent on site, links clicked, referral source
• Cookies and similar technologies — see Section 7 for details

3. How We Use Your Information

We use your personal information for the following purposes:

• To process and fulfill your orders, including shipping and delivery
• To communicate with you about your orders, account, or customer support inquiries
• To send marketing emails and newsletters (only if you’ve subscribed — you can opt out anytime)
• To improve our website, products, and customer experience
• To prevent fraud, comply with legal obligations, and protect our rights
• To analyze website traffic and user behavior using aggregated, anonymized data

4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your data with trusted partners who help us operate our business, including:

• Payment processors (e.g., Stripe, PayPal) to securely process transactions
• Shipping carriers (e.g., DHL, FedEx, USPS) to deliver your orders
• Email service providers (e.g., Mailchimp) to send order confirmations and newsletters
• Analytics providers (e.g., Google Analytics) to understand website performance
• Legal authorities when required by law, court order, or to protect our legal rights

All third parties we work with are contractually obligated to protect your information and use it only for the purposes we specify.

5. Your Privacy Rights

Depending on where you live, you may have the following rights regarding your personal information:

• Access — request a copy of the personal data we hold about you
• Correction — ask us to correct inaccurate or incomplete information
• Deletion — request that we delete your personal data (“right to be forgotten”)
• Restriction — ask us to limit how we use your data
• Data portability — receive your data in a portable, machine-readable format
• Objection — object to certain types of processing, including direct marketing
• Withdraw consent — opt out of marketing emails at any time using the unsubscribe link

To exercise any of these rights, please email us at [email protected]. We’ll respond within 30 days.

6. How Long We Keep Your Data

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

• Account information — retained while your account is active and up to 3 years after account closure
• Order records — retained for 7 years for tax and accounting compliance
• Marketing preferences — retained until you unsubscribe
• Website analytics — typically anonymized and retained for up to 26 months

7. Cookies and Tracking Technologies

Our website uses cookies — small text files stored on your device — to improve your browsing experience. We use:

• Essential cookies — required for the website to function (e.g., shopping cart, login)
• Analytics cookies — help us understand how visitors use our site (e.g., Google Analytics)
• Marketing cookies — used to show you relevant ads and measure campaign performance
• Preference cookies — remember your settings, such as language or region

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.

8. Data Security

We take reasonable and appropriate measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL encryption for all data transmitted between your browser and our website
• Secure payment processing through PCI-DSS compliant providers
• Regular security audits and software updates
• Limited access to personal data, granted only to authorized personnel

However, no method of online transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

9. Children’s Privacy

Our products and services are intended for adults aged 18 and over. We do not knowingly collect personal information from children under 18. If you believe a child has provided us with personal data, please contact us immediately at [email protected] and we will delete it promptly.

10. International Data Transfers

As we operate globally, your personal information may be transferred to, stored, and processed in countries outside your country of residence. When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

11. Third-Party Websites

Our website may contain links to third-party websites or services (e.g., social media platforms). This Privacy Policy does not apply to those external sites. We encourage you to read the privacy policies of any third-party services you use.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make significant changes, we will notify you by updating the “Last updated” date at the top of this page and, where appropriate, by sending you an email notification.

We encourage you to review this policy periodically to stay informed about how we protect your information.